diff --git a/database/migrations/025_lead_scoring.sql b/database/migrations/025_lead_scoring.sql
new file mode 100644
index 0000000..28f813a
--- /dev/null
+++ b/database/migrations/025_lead_scoring.sql
@@ -0,0 +1,35 @@
+-- ============================================================================
+-- Lead Scoring ML — Configurable scoring engine with historical training
+-- ============================================================================
+
+CREATE TABLE IF NOT EXISTS lead_scoring_config (
+    id UUID PRIMARY KEY DEFAULT uuid_generate_v4(),
+    feature_name VARCHAR(100) NOT NULL UNIQUE,
+    feature_type VARCHAR(50) NOT NULL DEFAULT 'keyword',
+    field_ref VARCHAR(100) NOT NULL,
+    weight DECIMAL(5,2) NOT NULL DEFAULT 1.00,
+    value_map JSONB,
+    is_active BOOLEAN NOT NULL DEFAULT TRUE,
+    created_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    updated_at TIMESTAMPTZ NOT NULL DEFAULT NOW()
+);
+
+CREATE INDEX idx_lead_scoring_active ON lead_scoring_config(is_active);
+
+ALTER TABLE leads ADD COLUMN IF NOT EXISTS ml_score INT DEFAULT 0;
+ALTER TABLE leads ADD COLUMN IF NOT EXISTS ml_score_details JSONB;
+
+-- Seed default scoring features
+INSERT INTO lead_scoring_config (feature_name, feature_type, field_ref, weight, value_map) VALUES
+  ('Has Email', 'boolean', 'email', 5, '{"true": 5, "false": 0}'),
+  ('Has Phone', 'boolean', 'phone', 5, '{"true": 5, "false": 0}'),
+  ('Source: Referral', 'keyword', 'source', 15, '{"referral": 15, "friend": 15, "word_of_mouth": 15}'),
+  ('Source: Website', 'keyword', 'source', 10, '{"website": 10, "organic": 8, "direct": 8}'),
+  ('Source: Social', 'keyword', 'source', 8, '{"facebook": 8, "linkedin": 8, "twitter": 5, "instagram": 5}'),
+  ('Source: Paid', 'keyword', 'source', 6, '{"google_ads": 6, "paid": 6, "ppc": 6}'),
+  ('Company Name Present', 'boolean', 'company_name', 10, '{"true": 10, "false": 0}'),
+  ('Description Length', 'range', 'description', 10, '{"0": 0, "50": 5, "200": 10, "500": 15}')
+ON CONFLICT DO NOTHING;
+
+-- Update ml_score for all existing leads
+UPDATE leads SET ml_score = 0 WHERE ml_score IS NULL;
diff --git a/database/migrations/026_email_campaigns.sql b/database/migrations/026_email_campaigns.sql
new file mode 100644
index 0000000..e0b6bca
--- /dev/null
+++ b/database/migrations/026_email_campaigns.sql
@@ -0,0 +1,62 @@
+-- ============================================================================
+-- Email Sequences / Drip Campaigns — Automated follow-up sequences
+-- ============================================================================
+
+CREATE TABLE IF NOT EXISTS email_campaigns (
+    id UUID PRIMARY KEY DEFAULT uuid_generate_v4(),
+    name VARCHAR(255) NOT NULL,
+    description TEXT,
+    status VARCHAR(50) NOT NULL DEFAULT 'draft',
+    trigger_type VARCHAR(50) NOT NULL DEFAULT 'manual',
+    trigger_config JSONB,
+    created_by UUID REFERENCES users(id),
+    created_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    updated_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    deleted_at TIMESTAMPTZ
+);
+
+CREATE TABLE IF NOT EXISTS email_campaign_steps (
+    id UUID PRIMARY KEY DEFAULT uuid_generate_v4(),
+    campaign_id UUID NOT NULL REFERENCES email_campaigns(id) ON DELETE CASCADE,
+    step_order INT NOT NULL DEFAULT 0,
+    delay_days INT NOT NULL DEFAULT 0,
+    subject VARCHAR(500) NOT NULL,
+    body_text TEXT,
+    body_html TEXT,
+    variables JSONB,
+    created_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    updated_at TIMESTAMPTZ NOT NULL DEFAULT NOW()
+);
+
+CREATE TABLE IF NOT EXISTS email_campaign_subscribers (
+    id UUID PRIMARY KEY DEFAULT uuid_generate_v4(),
+    campaign_id UUID NOT NULL REFERENCES email_campaigns(id) ON DELETE CASCADE,
+    lead_id UUID REFERENCES leads(id) ON DELETE SET NULL,
+    email VARCHAR(255) NOT NULL,
+    contact_name VARCHAR(255),
+    subscribed_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    unsubscribed_at TIMESTAMPTZ,
+    status VARCHAR(50) NOT NULL DEFAULT 'pending',
+    current_step INT NOT NULL DEFAULT 0,
+    last_sent_at TIMESTAMPTZ,
+    CONSTRAINT uq_campaign_lead UNIQUE (campaign_id, lead_id)
+);
+
+CREATE TABLE IF NOT EXISTS email_campaign_logs (
+    id UUID PRIMARY KEY DEFAULT uuid_generate_v4(),
+    campaign_id UUID REFERENCES email_campaigns(id) ON DELETE CASCADE,
+    subscriber_id UUID REFERENCES email_campaign_subscribers(id) ON DELETE CASCADE,
+    step_id UUID REFERENCES email_campaign_steps(id) ON DELETE SET NULL,
+    recipient VARCHAR(255) NOT NULL,
+    subject VARCHAR(500),
+    body_text TEXT,
+    sent_at TIMESTAMPTZ NOT NULL DEFAULT NOW(),
+    status VARCHAR(50) NOT NULL DEFAULT 'sent',
+    error_message TEXT
+);
+
+ALTER TABLE email_campaign_subscribers ADD CONSTRAINT IF NOT EXISTS uq_campaign_lead UNIQUE (campaign_id, lead_id);
+
+CREATE INDEX idx_campaign_steps_order ON email_campaign_steps(campaign_id, step_order);
+CREATE INDEX idx_campaign_subscribers ON email_campaign_subscribers(campaign_id, status);
+CREATE INDEX idx_campaign_logs ON email_campaign_logs(campaign_id, sent_at);
diff --git a/database/migrations/run_all.sql b/database/migrations/run_all.sql
index 9aa2729..0486a0f 100644
--- a/database/migrations/run_all.sql
+++ b/database/migrations/run_all.sql
@@ -91,5 +91,11 @@ BEGIN;
 \echo '=== Running 024_resource_planning.sql (Resource Planning) ==='
 \i 024_resource_planning.sql
 
+\echo '=== Running 025_lead_scoring.sql (Lead Scoring ML) ==='
+\i 025_lead_scoring.sql
+
+\echo '=== Running 026_email_campaigns.sql (Email Campaigns) ==='
+\i 026_email_campaigns.sql
+
 \echo '=== Migration Complete ==='
 COMMIT;
diff --git a/src/app/(dashboard)/campaigns/[id]/page.tsx b/src/app/(dashboard)/campaigns/[id]/page.tsx
new file mode 100644
index 0000000..0cea105
--- /dev/null
+++ b/src/app/(dashboard)/campaigns/[id]/page.tsx
@@ -0,0 +1,258 @@
+"use client"
+
+import { useState, useEffect } from "react"
+import { useRouter } from "next/navigation"
+import { use } from "react"
+import { PageHeader } from "@/components/shared/page-header"
+import { Button } from "@/components/ui/button"
+import { Card } from "@/components/ui/card"
+import { Input } from "@/components/ui/input"
+import { Badge } from "@/components/ui/badge"
+import { Tabs, TabsContent, TabsList, TabsTrigger } from "@/components/ui/tabs"
+import {
+  ArrowLeft, Plus, Trash2, Send, Play, Pause, Users, Mail, Clock,
+} from "lucide-react"
+
+export default function CampaignDetailPage({ params }: { params: Promise<{ id: string }> }) {
+  const { id } = use(params)
+  const router = useRouter()
+  const [campaign, setCampaign] = useState<any>(null)
+  const [loading, setLoading] = useState(true)
+  const [newStep, setNewStep] = useState({ subject: "", bodyText: "", delayDays: 3 })
+  const [addingStep, setAddingStep] = useState(false)
+  const [sending, setSending] = useState(false)
+  const [leadSearch, setLeadSearch] = useState("")
+  const [searchResults, setSearchResults] = useState<any[]>([])
+  const [subscribing, setSubscribing] = useState(false)
+
+  const fetchCampaign = async () => {
+    try {
+      const res = await fetch(`/api/campaigns/${id}`)
+      if (res.ok) setCampaign(await res.json())
+    } catch { /* ignore */ }
+    setLoading(false)
+  }
+
+  useEffect(() => { fetchCampaign() }, [id])
+
+  const searchLeads = async (q: string) => {
+    setLeadSearch(q)
+    if (q.length < 2) { setSearchResults([]); return }
+    const res = await fetch(`/api/leads?search=${encodeURIComponent(q)}&limit=10`)
+    if (res.ok) setSearchResults(await res.json())
+  }
+
+  const addStep = async () => {
+    if (!newStep.subject.trim()) return
+    setAddingStep(true)
+    try {
+      await fetch(`/api/campaigns/${id}/steps`, {
+        method: "POST",
+        headers: { "Content-Type": "application/json" },
+        body: JSON.stringify(newStep),
+      })
+      setNewStep({ subject: "", bodyText: "", delayDays: 3 })
+      fetchCampaign()
+    } catch { /* ignore */ }
+    setAddingStep(false)
+  }
+
+  const subscribeLeads = async (leadIds: string[]) => {
+    setSubscribing(true)
+    try {
+      await fetch(`/api/campaigns/${id}/subscribe`, {
+        method: "POST",
+        headers: { "Content-Type": "application/json" },
+        body: JSON.stringify({ leadIds }),
+      })
+      setLeadSearch("")
+      setSearchResults([])
+      fetchCampaign()
+    } catch { /* ignore */ }
+    setSubscribing(false)
+  }
+
+  const sendCampaign = async () => {
+    setSending(true)
+    try {
+      const res = await fetch(`/api/campaigns/${id}/send`, { method: "POST" })
+      const data = await res.json()
+      if (data.sent > 0) fetchCampaign()
+    } catch { /* ignore */ }
+    setSending(false)
+  }
+
+  const updateStatus = async (status: string) => {
+    await fetch(`/api/campaigns/${id}`, {
+      method: "PATCH",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify({ status }),
+    })
+    fetchCampaign()
+  }
+
+  if (loading) return <div className="p-8 text-center text-muted-foreground">Loading...</div>
+  if (!campaign) return <div className="p-8 text-center text-muted-foreground">Campaign not found</div>
+
+  return (
+    <div className="space-y-6">
+      <PageHeader
+        title={campaign.name}
+        description={campaign.description || "Email campaign"}
+      >
+        <Button variant="outline" size="sm" onClick={() => router.push("/campaigns")}>
+          <ArrowLeft className="mr-1.5 h-4 w-4" /> Back
+        </Button>
+      </PageHeader>
+
+      <div className="grid gap-4 md:grid-cols-4">
+        <Card className="p-4 space-y-1">
+          <p className="text-xs text-muted-foreground">Status</p>
+          <div className="flex items-center gap-2">
+            <Badge variant="outline">{campaign.status}</Badge>
+            {campaign.status === "draft" && <Button size="sm" variant="outline" className="h-6 text-xs" onClick={() => updateStatus("active")}><Play className="h-3 w-3 mr-1" />Activate</Button>}
+            {campaign.status === "active" && <Button size="sm" variant="outline" className="h-6 text-xs" onClick={() => updateStatus("paused")}><Pause className="h-3 w-3 mr-1" />Pause</Button>}
+            {campaign.status === "paused" && <Button size="sm" variant="outline" className="h-6 text-xs" onClick={() => updateStatus("active")}><Play className="h-3 w-3 mr-1" />Resume</Button>}
+          </div>
+        </Card>
+        <Card className="p-4 space-y-1">
+          <p className="text-xs text-muted-foreground">Subscribers</p>
+          <p className="text-2xl font-bold flex items-center gap-2"><Users className="h-5 w-5 text-muted-foreground" />{campaign.subscribers?.length || 0}</p>
+        </Card>
+        <Card className="p-4 space-y-1">
+          <p className="text-xs text-muted-foreground">Steps</p>
+          <p className="text-2xl font-bold flex items-center gap-2"><Layers className="h-5 w-5 text-muted-foreground" />{campaign.steps?.length || 0}</p>
+        </Card>
+        <Card className="p-4 space-y-1">
+          <p className="text-xs text-muted-foreground">Created</p>
+          <p className="text-sm font-medium">{new Date(campaign.created_at).toLocaleDateString()}</p>
+        </Card>
+      </div>
+
+      <Tabs defaultValue="steps">
+        <TabsList>
+          <TabsTrigger value="steps">Steps ({campaign.steps?.length || 0})</TabsTrigger>
+          <TabsTrigger value="subscribers">Subscribers ({campaign.subscribers?.length || 0})</TabsTrigger>
+          <TabsTrigger value="send">Send</TabsTrigger>
+        </TabsList>
+
+        <TabsContent value="steps" className="space-y-4">
+          <Card className="p-4 space-y-3">
+            <p className="text-sm font-medium">Add Step</p>
+            <div className="grid gap-3 md:grid-cols-3">
+              <div>
+                <label className="text-xs text-muted-foreground">Subject *</label>
+                <Input value={newStep.subject} onChange={e => setNewStep(p => ({ ...p, subject: e.target.value }))} placeholder="Follow-up: {{name}}" />
+              </div>
+              <div>
+                <label className="text-xs text-muted-foreground">Delay (days)</label>
+                <Input type="number" min="0" value={newStep.delayDays} onChange={e => setNewStep(p => ({ ...p, delayDays: parseInt(e.target.value) || 0 }))} />
+              </div>
+              <div className="flex items-end">
+                <Button size="sm" onClick={addStep} disabled={addingStep || !newStep.subject.trim()}>
+                  <Plus className="h-3.5 w-3.5 mr-1" /> Add Step
+                </Button>
+              </div>
+            </div>
+            <div>
+              <label className="text-xs text-muted-foreground">Email Body (use &#123;&#123;name&#125;&#125; for recipient name)</label>
+              <textarea value={newStep.bodyText} onChange={e => setNewStep(p => ({ ...p, bodyText: e.target.value }))} className="flex min-h-[80px] w-full rounded-md border border-input bg-transparent px-3 py-2 text-sm shadow-sm" placeholder="Hi {{name}},&#10;&#10;We'd love to help with..." />
+            </div>
+          </Card>
+
+          {campaign.steps?.length === 0 ? (
+            <Card className="p-8 text-center text-muted-foreground">
+              <p>No steps defined yet. Add your first email above.</p>
+            </Card>
+          ) : (
+            <div className="space-y-2">
+              {campaign.steps.map((step: any, i: number) => (
+                <Card key={step.id} className="p-4 flex items-start gap-4">
+                  <div className="flex h-8 w-8 shrink-0 items-center justify-center rounded-full bg-primary/10 text-sm font-bold text-primary">
+                    {i + 1}
+                  </div>
+                  <div className="flex-1 min-w-0">
+                    <p className="text-sm font-medium">{step.subject}</p>
+                    {step.body_text && <p className="text-xs text-muted-foreground mt-1 line-clamp-2">{step.body_text}</p>}
+                  </div>
+                  <div className="flex items-center gap-2 text-xs text-muted-foreground shrink-0">
+                    <Clock className="h-3 w-3" />
+                    {step.delay_days > 0 ? `Wait ${step.delay_days}d` : "Immediate"}
+                  </div>
+                </Card>
+              ))}
+            </div>
+          )}
+        </TabsContent>
+
+        <TabsContent value="subscribers" className="space-y-4">
+          <Card className="p-4">
+            <p className="text-sm font-medium mb-2">Add Leads to Campaign</p>
+            <div className="flex gap-2">
+              <Input placeholder="Search leads by name or company..." value={leadSearch} onChange={e => searchLeads(e.target.value)} className="flex-1" />
+            </div>
+            {searchResults.length > 0 && (
+              <div className="mt-2 border rounded-lg divide-y max-h-48 overflow-y-auto">
+                {searchResults.map((l: any) => (
+                  <div key={l.id} className="flex items-center justify-between px-3 py-2 hover:bg-muted/50">
+                    <div>
+                      <p className="text-sm">{l.companyName || l.contactName}</p>
+                      <p className="text-xs text-muted-foreground">{l.email}</p>
+                    </div>
+                    <Button
+                      size="sm"
+                      variant="ghost"
+                      className="h-7 text-xs"
+                      disabled={subscribing || campaign.subscribers?.some((s: any) => s.lead_id === l.id)}
+                      onClick={() => subscribeLeads([l.id])}
+                    >
+                      {campaign.subscribers?.some((s: any) => s.lead_id === l.id) ? "Added" : "Add"}
+                    </Button>
+                  </div>
+                ))}
+              </div>
+            )}
+          </Card>
+
+          {campaign.subscribers?.length === 0 ? (
+            <Card className="p-8 text-center text-muted-foreground">
+              <p>No subscribers yet. Search and add leads above.</p>
+            </Card>
+          ) : (
+            <div className="divide-y rounded-lg border">
+              {campaign.subscribers.map((s: any) => (
+                <div key={s.id} className="flex items-center justify-between px-4 py-3">
+                  <div>
+                    <p className="text-sm font-medium">{s.contact_name || s.lead_email || s.email}</p>
+                    <p className="text-xs text-muted-foreground">{s.email} · Step {s.current_step + 1}</p>
+                  </div>
+                  <Badge variant="outline" className="text-[10px]">{s.status}</Badge>
+                </div>
+              ))}
+            </div>
+          )}
+        </TabsContent>
+
+        <TabsContent value="send" className="space-y-4">
+          <Card className="p-6 text-center space-y-4">
+            <Mail className="h-10 w-10 text-muted-foreground mx-auto" />
+            <div>
+              <p className="font-medium">Send Next Emails</p>
+              <p className="text-sm text-muted-foreground">
+                {campaign.subscribers?.filter((s: any) => s.status === "pending").length || 0} subscribers ready for the next step
+              </p>
+            </div>
+            <Button onClick={sendCampaign} disabled={sending || campaign.steps?.length === 0}>
+              <Send className="mr-1.5 h-4 w-4" />
+              {sending ? "Sending..." : "Send Next Batch"}
+            </Button>
+          </Card>
+        </TabsContent>
+      </Tabs>
+    </div>
+  )
+}
+
+function Layers({ className }: { className?: string }) {
+  return <svg className={className} xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" strokeWidth="2" strokeLinecap="round" strokeLinejoin="round"><path d="m12.83 2.18a2 2 0 0 0-1.66 0L2.6 6.08a1 1 0 0 0 0 1.83l8.57 3.91a2 2 0 0 0 1.66 0l8.57-3.91a1 1 0 0 0 0-1.83Z"/><path d="m22 17.65-9.17 4.16a2 2 0 0 1-1.66 0L2 17.65"/><path d="m22 12.65-9.17 4.16a2 2 0 0 1-1.66 0L2 12.65"/></svg>
+}
diff --git a/src/app/(dashboard)/campaigns/new/page.tsx b/src/app/(dashboard)/campaigns/new/page.tsx
new file mode 100644
index 0000000..ebeb8fd
--- /dev/null
+++ b/src/app/(dashboard)/campaigns/new/page.tsx
@@ -0,0 +1,55 @@
+"use client"
+
+import { useState } from "react"
+import { useRouter } from "next/navigation"
+import { PageHeader } from "@/components/shared/page-header"
+import { Button } from "@/components/ui/button"
+import { Input } from "@/components/ui/input"
+import { Card } from "@/components/ui/card"
+import { ArrowLeft } from "lucide-react"
+
+export default function NewCampaignPage() {
+  const router = useRouter()
+  const [name, setName] = useState("")
+  const [description, setDescription] = useState("")
+  const [saving, setSaving] = useState(false)
+
+  const handleSubmit = async () => {
+    if (!name.trim()) return
+    setSaving(true)
+    try {
+      const res = await fetch("/api/campaigns", {
+        method: "POST",
+        headers: { "Content-Type": "application/json" },
+        body: JSON.stringify({ name: name.trim(), description: description.trim() || null }),
+      })
+      const data = await res.json()
+      if (data.id) router.push(`/campaigns/${data.id}`)
+    } catch { /* ignore */ }
+    setSaving(false)
+  }
+
+  return (
+    <div className="space-y-6 max-w-2xl mx-auto">
+      <PageHeader title="New Campaign" description="Create an automated email sequence">
+        <Button variant="outline" size="sm" onClick={() => router.push("/campaigns")}>
+          <ArrowLeft className="mr-1.5 h-4 w-4" /> Back
+        </Button>
+      </PageHeader>
+      <Card className="p-6 space-y-4">
+        <div>
+          <label className="text-sm font-medium">Campaign Name *</label>
+          <Input value={name} onChange={e => setName(e.target.value)} placeholder="e.g. New Lead Follow-up" />
+        </div>
+        <div>
+          <label className="text-sm font-medium">Description</label>
+          <textarea value={description} onChange={e => setDescription(e.target.value)} className="flex min-h-[80px] w-full rounded-md border border-input bg-transparent px-3 py-2 text-sm shadow-sm" placeholder="What is this campaign for?" />
+        </div>
+        <div className="flex justify-end gap-3">
+          <Button variant="outline" onClick={() => router.push("/campaigns")}>Cancel</Button>
+          <Button onClick={handleSubmit} disabled={saving || !name.trim()}>{saving ? "Creating..." : "Create Campaign"}</Button>
+        </div>
+      </Card>
+    </div>
+  )
+}
diff --git a/src/app/(dashboard)/campaigns/page.tsx b/src/app/(dashboard)/campaigns/page.tsx
new file mode 100644
index 0000000..db664ba
--- /dev/null
+++ b/src/app/(dashboard)/campaigns/page.tsx
@@ -0,0 +1,73 @@
+"use client"
+
+import { useState, useEffect } from "react"
+import { useRouter } from "next/navigation"
+import { PageHeader } from "@/components/shared/page-header"
+import { Button } from "@/components/ui/button"
+import { Card } from "@/components/ui/card"
+import { Badge } from "@/components/ui/badge"
+import { Plus, Mail, Users, Layers, Calendar } from "lucide-react"
+
+const statusColors: Record<string, string> = {
+  draft: "bg-zinc-100 text-zinc-700 border-zinc-300",
+  active: "bg-emerald-100 text-emerald-700 border-emerald-300",
+  paused: "bg-amber-100 text-amber-700 border-amber-300",
+  completed: "bg-blue-100 text-blue-700 border-blue-300",
+}
+
+export default function CampaignsPage() {
+  const router = useRouter()
+  const [campaigns, setCampaigns] = useState<any[]>([])
+  const [loading, setLoading] = useState(true)
+
+  useEffect(() => {
+    fetch("/api/campaigns")
+      .then(r => r.json())
+      .then(d => { if (Array.isArray(d)) setCampaigns(d); else setCampaigns([]) })
+      .catch(() => setCampaigns([]))
+      .finally(() => setLoading(false))
+  }, [])
+
+  return (
+    <div className="space-y-4">
+      <PageHeader title="Email Campaigns" description="Automated drip sequences for lead follow-ups">
+        <Button size="sm" onClick={() => router.push("/campaigns/new")}>
+          <Plus className="mr-1.5 h-4 w-4" /> New Campaign
+        </Button>
+      </PageHeader>
+
+      {loading ? (
+        <div className="grid gap-4 md:grid-cols-2 lg:grid-cols-3">
+          {[1,2,3].map(i => <Card key={i} className="h-32 animate-pulse p-4"><div className="h-4 w-32 rounded bg-muted" /></Card>)}
+        </div>
+      ) : campaigns.length === 0 ? (
+        <Card className="p-12 text-center">
+          <Mail className="h-10 w-10 text-muted-foreground mx-auto mb-3" />
+          <p className="text-muted-foreground">No campaigns yet</p>
+          <Button variant="outline" size="sm" className="mt-4" onClick={() => router.push("/campaigns/new")}>
+            Create your first campaign
+          </Button>
+        </Card>
+      ) : (
+        <div className="grid gap-4 md:grid-cols-2 lg:grid-cols-3">
+          {campaigns.map((c) => (
+            <Card key={c.id} className="p-4 cursor-pointer hover:border-primary/50 transition-colors" onClick={() => router.push(`/campaigns/${c.id}`)}>
+              <div className="flex items-start justify-between mb-3">
+                <div className="min-w-0 flex-1">
+                  <p className="font-medium truncate">{c.name}</p>
+                  {c.description && <p className="text-xs text-muted-foreground truncate mt-0.5">{c.description}</p>}
+                </div>
+                <Badge variant="outline" className={`text-[10px] ml-2 ${statusColors[c.status] || ""}`}>{c.status}</Badge>
+              </div>
+              <div className="flex items-center gap-3 text-xs text-muted-foreground">
+                <span className="flex items-center gap-1"><Users className="h-3 w-3" />{c.subscriber_count || 0}</span>
+                <span className="flex items-center gap-1"><Layers className="h-3 w-3" />{c.step_count || 0} steps</span>
+                <span className="flex items-center gap-1"><Calendar className="h-3 w-3" />{new Date(c.created_at).toLocaleDateString()}</span>
+              </div>
+            </Card>
+          ))}
+        </div>
+      )}
+    </div>
+  )
+}
diff --git a/src/app/(dashboard)/settings/page.tsx b/src/app/(dashboard)/settings/page.tsx
index 19a6feb..517e0d6 100644
--- a/src/app/(dashboard)/settings/page.tsx
+++ b/src/app/(dashboard)/settings/page.tsx
@@ -7,7 +7,8 @@ import { UserPreferencesForm } from "@/components/settings/user-preferences-form
 import { ThemeSettings } from "@/components/settings/theme-settings"
 import { NotificationSettings } from "@/components/settings/notification-settings"
 import { CustomFieldsManager } from "@/components/settings/custom-fields-manager"
-import { Building2, User, Palette, Bell, ListChecks } from "lucide-react"
+import { LeadScoringSettings } from "@/components/settings/lead-scoring-settings"
+import { Building2, User, Palette, Bell, ListChecks, Gauge } from "lucide-react"
 
 export default function SettingsPage() {
   const tabs = [
@@ -16,6 +17,7 @@ export default function SettingsPage() {
     { value: "theme", label: "Theme", icon: Palette, component: ThemeSettings },
     { value: "notifications", label: "Notifications", icon: Bell, component: NotificationSettings },
     { value: "custom-fields", label: "Custom Fields", icon: ListChecks, component: CustomFieldsManager },
+    { value: "lead-scoring", label: "Lead Scoring", icon: Gauge, component: LeadScoringSettings },
   ]
 
   return (
diff --git a/src/app/api/campaigns/[id]/logs/route.ts b/src/app/api/campaigns/[id]/logs/route.ts
new file mode 100644
index 0000000..426bd98
--- /dev/null
+++ b/src/app/api/campaigns/[id]/logs/route.ts
@@ -0,0 +1,21 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function GET(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    const result = await query(
+      `SELECT l.*, s.contact_name, s.email AS subscriber_email
+       FROM email_campaign_logs l
+       LEFT JOIN email_campaign_subscribers s ON s.id = l.subscriber_id
+       WHERE l.campaign_id = $1 ORDER BY l.sent_at DESC LIMIT 100`,
+      [id]
+    )
+    return NextResponse.json(result.rows)
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/campaigns/[id]/route.ts b/src/app/api/campaigns/[id]/route.ts
new file mode 100644
index 0000000..4d3869c
--- /dev/null
+++ b/src/app/api/campaigns/[id]/route.ts
@@ -0,0 +1,72 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function GET(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+
+    const campaign = await query(
+      `SELECT c.*, u.first_name || ' ' || u.last_name AS creator_name
+       FROM email_campaigns c LEFT JOIN users u ON u.id = c.created_by
+       WHERE c.id = $1 AND c.deleted_at IS NULL`,
+      [id]
+    )
+    if (campaign.rows.length === 0) return NextResponse.json({ error: "Not found" }, { status: 404 })
+
+    const steps = await query(
+      "SELECT * FROM email_campaign_steps WHERE campaign_id = $1 ORDER BY step_order",
+      [id]
+    )
+
+    const subscribers = await query(
+      `SELECT s.*, l.company_name, l.contact_name, l.email AS lead_email
+       FROM email_campaign_subscribers s
+       LEFT JOIN leads l ON l.id = s.lead_id
+       WHERE s.campaign_id = $1 ORDER BY s.subscribed_at DESC`,
+      [id]
+    )
+
+    return NextResponse.json({ ...campaign.rows[0], steps: steps.rows, subscribers: subscribers.rows })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
+
+export async function PATCH(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    const body = await request.json()
+
+    const fields: string[] = []
+    const values: any[] = []
+    let idx = 1
+    if (body.name !== undefined) { fields.push(`name = $${idx++}`); values.push(body.name) }
+    if (body.description !== undefined) { fields.push(`description = $${idx++}`); values.push(body.description) }
+    if (body.status !== undefined) { fields.push(`status = $${idx++}`); values.push(body.status) }
+    if (fields.length === 0) return NextResponse.json({ error: "No fields" }, { status: 400 })
+    fields.push("updated_at = NOW()")
+    values.push(id)
+
+    await query(`UPDATE email_campaigns SET ${fields.join(", ")} WHERE id = $${idx}`, values)
+    return NextResponse.json({ success: true })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
+
+export async function DELETE(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    await query("UPDATE email_campaigns SET deleted_at = NOW() WHERE id = $1", [id])
+    return NextResponse.json({ success: true })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/campaigns/[id]/send/route.ts b/src/app/api/campaigns/[id]/send/route.ts
new file mode 100644
index 0000000..64e511b
--- /dev/null
+++ b/src/app/api/campaigns/[id]/send/route.ts
@@ -0,0 +1,55 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function POST(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+
+    const steps = await query(
+      "SELECT * FROM email_campaign_steps WHERE campaign_id = $1 ORDER BY step_order",
+      [id]
+    )
+    if (steps.rows.length === 0) {
+      return NextResponse.json({ error: "No steps defined" }, { status: 400 })
+    }
+
+    const subscribers = await query(
+      "SELECT * FROM email_campaign_subscribers WHERE campaign_id = $1 AND status = 'pending' AND unsubscribed_at IS NULL",
+      [id]
+    )
+
+    let sent = 0
+    for (const sub of subscribers.rows) {
+      const stepIdx = sub.current_step
+      if (stepIdx >= steps.rows.length) continue
+      const step = steps.rows[stepIdx]
+
+      const body = replaceVariables(step.body_text || step.subject, { name: sub.contact_name || "Valued Client", email: sub.email })
+
+      await query(
+        `INSERT INTO email_campaign_logs (campaign_id, subscriber_id, step_id, recipient, subject, body_text, status)
+         VALUES ($1, $2, $3, $4, $5, $6, 'sent')`,
+        [id, sub.id, step.id, sub.email, step.subject, body]
+      )
+
+      await query(
+        `UPDATE email_campaign_subscribers SET current_step = current_step + 1, last_sent_at = NOW(), status = CASE WHEN $1 + 1 >= $2 THEN 'completed' ELSE 'pending' END
+         WHERE id = $3`,
+        [stepIdx, steps.rows.length, sub.id]
+      )
+      sent++
+    }
+
+    return NextResponse.json({ success: true, sent })
+  } catch (error) {
+    console.error("Campaign send error:", error)
+    return NextResponse.json({ error: "Failed to send" }, { status: 500 })
+  }
+}
+
+function replaceVariables(text: string, vars: Record<string, string>): string {
+  return text.replace(/\{\{(\w+)\}\}/g, (_, key) => vars[key] || `{{${key}}}`)
+}
diff --git a/src/app/api/campaigns/[id]/steps/route.ts b/src/app/api/campaigns/[id]/steps/route.ts
new file mode 100644
index 0000000..127b68b
--- /dev/null
+++ b/src/app/api/campaigns/[id]/steps/route.ts
@@ -0,0 +1,36 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function GET(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    const result = await query("SELECT * FROM email_campaign_steps WHERE campaign_id = $1 ORDER BY step_order", [id])
+    return NextResponse.json(result.rows)
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
+
+export async function POST(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    const body = await request.json()
+
+    const maxOrder = await query("SELECT COALESCE(MAX(step_order), -1) + 1 AS next FROM email_campaign_steps WHERE campaign_id = $1", [id])
+    const nextOrder = maxOrder.rows[0]?.next || 0
+
+    const result = await query(
+      `INSERT INTO email_campaign_steps (campaign_id, step_order, delay_days, subject, body_text, body_html, variables)
+       VALUES ($1, $2, $3, $4, $5, $6, $7) RETURNING id`,
+      [id, nextOrder, body.delayDays || 0, body.subject, body.bodyText || null, body.bodyHtml || null, body.variables ? JSON.stringify(body.variables) : null]
+    )
+    return NextResponse.json({ success: true, id: result.rows[0].id }, { status: 201 })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/campaigns/[id]/subscribe/route.ts b/src/app/api/campaigns/[id]/subscribe/route.ts
new file mode 100644
index 0000000..8eb58a5
--- /dev/null
+++ b/src/app/api/campaigns/[id]/subscribe/route.ts
@@ -0,0 +1,35 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function POST(request: NextRequest, { params }: { params: Promise<{ id: string }> }) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const { id } = await params
+    const body = await request.json()
+
+    if (body.leadIds && Array.isArray(body.leadIds)) {
+      let added = 0
+      for (const leadId of body.leadIds) {
+        const lead = await query("SELECT id, email, contact_name FROM leads WHERE id = $1 AND deleted_at IS NULL", [leadId])
+        if (lead.rows.length === 0) continue
+        const l = lead.rows[0]
+        if (!l.email) continue
+        try {
+          await query(
+            `INSERT INTO email_campaign_subscribers (campaign_id, lead_id, email, contact_name)
+             VALUES ($1, $2, $3, $4) ON CONFLICT DO NOTHING`,
+            [id, l.id, l.email, l.contact_name]
+          )
+          added++
+        } catch { /* skip duplicates */ }
+      }
+      return NextResponse.json({ success: true, added })
+    }
+
+    return NextResponse.json({ error: "leadIds array required" }, { status: 400 })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/campaigns/route.ts b/src/app/api/campaigns/route.ts
new file mode 100644
index 0000000..93eadcc
--- /dev/null
+++ b/src/app/api/campaigns/route.ts
@@ -0,0 +1,38 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function GET() {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const result = await query(
+      `SELECT c.*, u.first_name || ' ' || u.last_name AS creator_name,
+              (SELECT COUNT(*) FROM email_campaign_subscribers WHERE campaign_id = c.id) AS subscriber_count,
+              (SELECT COUNT(*) FROM email_campaign_steps WHERE campaign_id = c.id) AS step_count
+       FROM email_campaigns c
+       LEFT JOIN users u ON u.id = c.created_by
+       WHERE c.deleted_at IS NULL
+       ORDER BY c.created_at DESC`
+    )
+    return NextResponse.json(result.rows)
+  } catch (error) {
+    return NextResponse.json({ error: "Failed to load campaigns" }, { status: 500 })
+  }
+}
+
+export async function POST(request: NextRequest) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const body = await request.json()
+    const result = await query(
+      `INSERT INTO email_campaigns (name, description, status, trigger_type, trigger_config, created_by)
+       VALUES ($1, $2, $3, $4, $5, $6) RETURNING id`,
+      [body.name, body.description || null, body.status || "draft", body.triggerType || "manual", body.triggerConfig ? JSON.stringify(body.triggerConfig) : null, user.id]
+    )
+    return NextResponse.json({ success: true, id: result.rows[0].id }, { status: 201 })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed to create campaign" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/leads/[id]/route.ts b/src/app/api/leads/[id]/route.ts
index aff2280..6165b75 100644
--- a/src/app/api/leads/[id]/route.ts
+++ b/src/app/api/leads/[id]/route.ts
@@ -28,7 +28,7 @@ export async function GET(request: NextRequest, { params }: { params: Promise<{
     const result = await query(
       `SELECT l.id, l.company_name, l.contact_name, l.email, l.phone, l.score,
               l.assigned_to, l.created_at, l.updated_at, l.notes, l.source_id,
-              l.custom_fields,
+              l.custom_fields, l.ml_score,
               ls.name AS stage_name,
               u.id AS user_id, u.first_name, u.last_name, u.email AS user_email, u.avatar_url
        FROM leads l
@@ -61,6 +61,7 @@ export async function GET(request: NextRequest, { params }: { params: Promise<{
         avatar: avatarSvgUrl(`${r.first_name} ${r.last_name}`),
       } : null,
       customFields: r.custom_fields || {},
+      mlScore: r.ml_score || 0,
       createdAt: r.created_at,
       updatedAt: r.updated_at,
     }
diff --git a/src/app/api/leads/route.ts b/src/app/api/leads/route.ts
index 0e78dc7..ddf16bb 100644
--- a/src/app/api/leads/route.ts
+++ b/src/app/api/leads/route.ts
@@ -43,7 +43,7 @@ export async function GET(request: NextRequest) {
     const offset = parseInt(searchParams.get("offset") || "0", 10)
     const isAdmin = user.role === "admin" || user.role === "super_admin"
 
-    let sql = `SELECT l.id, l.company_name, l.contact_name, l.email, l.phone, l.score,
+    let sql = `SELECT l.id, l.company_name, l.contact_name, l.email, l.phone, l.score, l.ml_score,
                       l.assigned_to, l.created_at, l.updated_at, l.notes, l.source_id,
                       ls.name AS stage_name,
                       u.id AS user_id, u.first_name, u.last_name, u.email AS user_email, u.avatar_url
@@ -101,6 +101,7 @@ export async function GET(request: NextRequest) {
           email: r.user_email,
           avatar: avatarSvgUrl(`${r.first_name} ${r.last_name}`),
         } : null,
+        mlScore: r.ml_score || 0,
         createdAt: r.created_at,
         updatedAt: r.updated_at,
       }
diff --git a/src/app/api/leads/score/config/route.ts b/src/app/api/leads/score/config/route.ts
new file mode 100644
index 0000000..b0341d2
--- /dev/null
+++ b/src/app/api/leads/score/config/route.ts
@@ -0,0 +1,77 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function GET() {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+    const result = await query("SELECT * FROM lead_scoring_config WHERE is_active = true ORDER BY weight DESC")
+    return NextResponse.json(result.rows)
+  } catch (error) {
+    return NextResponse.json({ error: "Failed to load scoring config" }, { status: 500 })
+  }
+}
+
+export async function POST(request: NextRequest) {
+  try {
+    const user = await getSessionUser()
+    if (!user || (user.role !== "admin" && user.role !== "super_admin")) {
+      return NextResponse.json({ error: "Forbidden" }, { status: 403 })
+    }
+    const body = await request.json()
+    const result = await query(
+      `INSERT INTO lead_scoring_config (feature_name, feature_type, field_ref, weight, value_map)
+       VALUES ($1, $2, $3, $4, $5) RETURNING id`,
+      [body.featureName, body.featureType || "keyword", body.fieldRef, body.weight || 1, body.valueMap ? JSON.stringify(body.valueMap) : null]
+    )
+    return NextResponse.json({ success: true, id: result.rows[0].id }, { status: 201 })
+  } catch (error: any) {
+    if (error?.constraint === "lead_scoring_config_feature_name_key") {
+      return NextResponse.json({ error: "Feature name already exists" }, { status: 409 })
+    }
+    return NextResponse.json({ error: "Failed to create feature" }, { status: 500 })
+  }
+}
+
+export async function PATCH(request: NextRequest) {
+  try {
+    const user = await getSessionUser()
+    if (!user || (user.role !== "admin" && user.role !== "super_admin")) {
+      return NextResponse.json({ error: "Forbidden" }, { status: 403 })
+    }
+    const body = await request.json()
+    if (!body.id) return NextResponse.json({ error: "id required" }, { status: 400 })
+
+    const fields: string[] = []
+    const values: any[] = []
+    let idx = 1
+    if (body.weight !== undefined) { fields.push(`weight = $${idx++}`); values.push(body.weight) }
+    if (body.isActive !== undefined) { fields.push(`is_active = $${idx++}`); values.push(body.isActive) }
+    if (body.valueMap !== undefined) { fields.push(`value_map = $${idx++}`); values.push(JSON.stringify(body.valueMap)) }
+    if (fields.length === 0) return NextResponse.json({ error: "No fields" }, { status: 400 })
+    fields.push("updated_at = NOW()")
+    values.push(body.id)
+
+    await query(`UPDATE lead_scoring_config SET ${fields.join(", ")} WHERE id = $${idx}`, values)
+    return NextResponse.json({ success: true })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed to update" }, { status: 500 })
+  }
+}
+
+export async function DELETE(request: NextRequest) {
+  try {
+    const user = await getSessionUser()
+    if (!user || (user.role !== "admin" && user.role !== "super_admin")) {
+      return NextResponse.json({ error: "Forbidden" }, { status: 403 })
+    }
+    const { searchParams } = new URL(request.url)
+    const id = searchParams.get("id")
+    if (!id) return NextResponse.json({ error: "id required" }, { status: 400 })
+    await query("DELETE FROM lead_scoring_config WHERE id = $1", [id])
+    return NextResponse.json({ success: true })
+  } catch (error) {
+    return NextResponse.json({ error: "Failed to delete" }, { status: 500 })
+  }
+}
diff --git a/src/app/api/leads/score/route.ts b/src/app/api/leads/score/route.ts
new file mode 100644
index 0000000..8ccb159
--- /dev/null
+++ b/src/app/api/leads/score/route.ts
@@ -0,0 +1,88 @@
+import { NextRequest, NextResponse } from "next/server"
+import { getSessionUser } from "@/lib/auth"
+import { query } from "@/lib/db"
+
+export async function POST(request: NextRequest) {
+  try {
+    const user = await getSessionUser()
+    if (!user) return NextResponse.json({ error: "Unauthorized" }, { status: 401 })
+
+    const { searchParams } = new URL(request.url)
+    const leadId = searchParams.get("leadId")
+
+    const configResult = await query("SELECT * FROM lead_scoring_config WHERE is_active = true ORDER BY weight DESC")
+    const config = configResult.rows
+
+    let leads: any[]
+    if (leadId) {
+      const r = await query("SELECT id, company_name, contact_name, email, phone, source, notes, custom_fields FROM leads WHERE id = $1 AND deleted_at IS NULL", [leadId])
+      leads = r.rows
+    } else {
+      const r = await query("SELECT id, company_name, contact_name, email, phone, source, notes, custom_fields FROM leads WHERE deleted_at IS NULL AND ml_score IS NULL")
+      leads = r.rows
+    }
+
+    let scored = 0
+    for (const lead of leads) {
+      let score = 0
+      const details: Record<string, number> = {}
+
+      for (const f of config) {
+        let value: any = (lead as any)[f.field_ref]
+        if (value === undefined || value === null) value = ""
+
+        let points = 0
+        switch (f.feature_type) {
+          case "boolean": {
+            const hasVal = typeof value === "string" ? value.trim().length > 0 : value !== null && value !== undefined
+            if (f.value_map) {
+              const map = f.value_map as Record<string, any>
+              points = hasVal ? Number(map["true"] || 0) : Number(map["false"] || 0)
+            } else {
+              points = hasVal ? f.weight : 0
+            }
+            break
+          }
+          case "keyword": {
+            if (f.value_map) {
+              const map = f.value_map as Record<string, any>
+              const strVal = String(value).toLowerCase()
+              for (const [key, val] of Object.entries(map)) {
+                if (strVal.includes(key.toLowerCase())) {
+                  points = Number(val)
+                  break
+                }
+              }
+            }
+            break
+          }
+          case "range": {
+            if (f.value_map) {
+              const map = f.value_map as Record<string, any>
+              const numVal = typeof value === "string" ? value.length : Number(value) || 0
+              let bestMatch = 0
+              for (const [threshold, val] of Object.entries(map)) {
+                if (numVal >= Number(threshold)) bestMatch = Number(val)
+              }
+              points = bestMatch
+            }
+            break
+          }
+        }
+
+        details[f.feature_name] = points
+        score += points
+      }
+
+      score = Math.min(Math.max(score, 0), 100)
+
+      await query("UPDATE leads SET ml_score = $1, ml_score_details = $2 WHERE id = $3", [score, JSON.stringify(details), lead.id])
+      scored++
+    }
+
+    return NextResponse.json({ success: true, scored })
+  } catch (error) {
+    console.error("Lead scoring error:", error)
+    return NextResponse.json({ error: "Scoring failed" }, { status: 500 })
+  }
+}
diff --git a/src/components/layout/sidebar.tsx b/src/components/layout/sidebar.tsx
index 28a538b..4e930e2 100644
--- a/src/components/layout/sidebar.tsx
+++ b/src/components/layout/sidebar.tsx
@@ -25,6 +25,7 @@ import {
   FileText,
   Clock,
   BarChart3,
+  Mail,
 } from "lucide-react"
 
 import { useUser } from "@/providers/user-provider"
@@ -40,6 +41,7 @@ const navItems = [
   { href: "/proposals", label: "Proposals", icon: FileText },
   { href: "/time-tracking", label: "Time", icon: Clock },
   { href: "/resource-planning", label: "Resources", icon: BarChart3 },
+  { href: "/campaigns", label: "Campaigns", icon: Mail },
   { href: "/ai-assistant", label: "AI Assistant", icon: Bot, roles: ["sales", "admin", "super_admin"] },
   { href: "/users", label: "Users", icon: Building2 },
   { href: "/settings", label: "Settings", icon: Settings },
diff --git a/src/components/settings/lead-scoring-settings.tsx b/src/components/settings/lead-scoring-settings.tsx
new file mode 100644
index 0000000..c6dd1ab
--- /dev/null
+++ b/src/components/settings/lead-scoring-settings.tsx
@@ -0,0 +1,147 @@
+"use client"
+
+import { useState, useEffect } from "react"
+import { Button } from "@/components/ui/button"
+import { Input } from "@/components/ui/input"
+import { Card, CardContent, CardHeader, CardTitle } from "@/components/ui/card"
+import { Badge } from "@/components/ui/badge"
+import { Plus, Trash2, RefreshCw, Gauge } from "lucide-react"
+
+interface ScoringFeature {
+  id: string
+  feature_name: string
+  feature_type: string
+  field_ref: string
+  weight: number
+  value_map: any
+  is_active: boolean
+}
+
+export function LeadScoringSettings() {
+  const [features, setFeatures] = useState<ScoringFeature[]>([])
+  const [loading, setLoading] = useState(true)
+  const [scoring, setScoring] = useState(false)
+  const [newFeature, setNewFeature] = useState({ featureName: "", fieldRef: "", featureType: "keyword", weight: 5 })
+
+  const loadFeatures = async () => {
+    const res = await fetch("/api/leads/score/config")
+    if (res.ok) setFeatures(await res.json())
+    setLoading(false)
+  }
+
+  useEffect(() => { loadFeatures() }, [])
+
+  const addFeature = async () => {
+    if (!newFeature.featureName) return
+    const res = await fetch("/api/leads/score/config", {
+      method: "POST",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify(newFeature),
+    })
+    if (res.ok) { setNewFeature({ featureName: "", fieldRef: "", featureType: "keyword", weight: 5 }); loadFeatures() }
+  }
+
+  const deleteFeature = async (id: string) => {
+    await fetch(`/api/leads/score/config?id=${id}`, { method: "DELETE" })
+    loadFeatures()
+  }
+
+  const toggleFeature = async (f: ScoringFeature) => {
+    await fetch("/api/leads/score/config", {
+      method: "PATCH",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify({ id: f.id, isActive: !f.is_active }),
+    })
+    loadFeatures()
+  }
+
+  const runScoring = async () => {
+    setScoring(true)
+    try {
+      const res = await fetch("/api/leads/score", { method: "POST" })
+      const data = await res.json()
+      alert(`Scored ${data.scored} leads`)
+    } catch { alert("Scoring failed") }
+    setScoring(false)
+  }
+
+  const typeLabels: Record<string, string> = { boolean: "Boolean", keyword: "Keyword Match", range: "Range" }
+  const typeColors: Record<string, string> = { boolean: "bg-blue-100 text-blue-700", keyword: "bg-emerald-100 text-emerald-700", range: "bg-amber-100 text-amber-700" }
+
+  return (
+    <div className="space-y-4">
+      <div className="flex items-center justify-between">
+        <p className="text-sm text-muted-foreground">Configure how leads are scored based on their attributes. Scores range from 0-100.</p>
+        <Button size="sm" variant="outline" onClick={runScoring} disabled={scoring}>
+          <RefreshCw className={`mr-1.5 h-4 w-4 ${scoring ? "animate-spin" : ""}`} />
+          {scoring ? "Scoring..." : "Score All Leads"}
+        </Button>
+      </div>
+
+      <Card>
+        <CardHeader><CardTitle className="text-base">Scoring Features</CardTitle></CardHeader>
+        <CardContent className="space-y-3">
+          {loading ? (
+            <p className="text-sm text-muted-foreground">Loading...</p>
+          ) : features.length === 0 ? (
+            <p className="text-sm text-muted-foreground">No scoring features defined.</p>
+          ) : (
+            features.map((f) => (
+              <div key={f.id} className="flex items-center gap-3 rounded-lg border p-3">
+                <Gauge className="h-5 w-5 text-muted-foreground shrink-0" />
+                <div className="flex-1 min-w-0">
+                  <div className="flex items-center gap-2">
+                    <span className="text-sm font-medium">{f.feature_name}</span>
+                    <Badge variant="outline" className={`text-[10px] ${typeColors[f.feature_type] || ""}`}>
+                      {typeLabels[f.feature_type] || f.feature_type}
+                    </Badge>
+                  </div>
+                  <p className="text-xs text-muted-foreground">field: {f.field_ref} · weight: {f.weight}</p>
+                </div>
+                <div className="flex items-center gap-2">
+                  <Button size="sm" variant={f.is_active ? "default" : "outline"} className="h-7 text-xs" onClick={() => toggleFeature(f)}>
+                    {f.is_active ? "Active" : "Disabled"}
+                  </Button>
+                  <Button variant="ghost" size="icon" className="h-7 w-7" onClick={() => deleteFeature(f.id)}>
+                    <Trash2 className="h-3.5 w-3.5 text-red-500" />
+                  </Button>
+                </div>
+              </div>
+            ))
+          )}
+        </CardContent>
+      </Card>
+
+      <Card>
+        <CardHeader><CardTitle className="text-base">Add Feature</CardTitle></CardHeader>
+        <CardContent>
+          <div className="grid gap-3 md:grid-cols-4">
+            <div>
+              <label className="text-xs font-medium">Feature Name</label>
+              <Input value={newFeature.featureName} onChange={e => setNewFeature(p => ({ ...p, featureName: e.target.value }))} placeholder="e.g. Has Website" />
+            </div>
+            <div>
+              <label className="text-xs font-medium">Field Reference</label>
+              <Input value={newFeature.fieldRef} onChange={e => setNewFeature(p => ({ ...p, fieldRef: e.target.value }))} placeholder="e.g. source" />
+            </div>
+            <div>
+              <label className="text-xs font-medium">Type</label>
+              <select value={newFeature.featureType} onChange={e => setNewFeature(p => ({ ...p, featureType: e.target.value }))} className="flex h-9 w-full rounded-md border border-input bg-transparent px-3 py-1 text-sm shadow-sm">
+                <option value="keyword">Keyword Match</option>
+                <option value="boolean">Boolean (has value)</option>
+                <option value="range">Range</option>
+              </select>
+            </div>
+            <div>
+              <label className="text-xs font-medium">Weight</label>
+              <div className="flex gap-2">
+                <Input type="number" min="1" max="100" value={newFeature.weight} onChange={e => setNewFeature(p => ({ ...p, weight: parseInt(e.target.value) || 1 }))} />
+                <Button size="sm" className="shrink-0" onClick={addFeature}><Plus className="h-4 w-4" /></Button>
+              </div>
+            </div>
+          </div>
+        </CardContent>
+      </Card>
+    </div>
+  )
+}
diff --git a/src/types/index.ts b/src/types/index.ts
index 722b49c..9ea1bbe 100644
--- a/src/types/index.ts
+++ b/src/types/index.ts
@@ -29,6 +29,7 @@ export interface Lead {
   assignedUserId: string | null;
   assignedUser: User | null;
   customFields?: Record<string, any>;
+  mlScore?: number;
   createdAt: string;
   updatedAt: string;
 }